Safari is a web browser that was developed by Apple Inc. and introduced in 2003. Initially only for use on Apple computers, it now has a Windows version too.

According to Wikipedia, “Search Engine” is a program that searches documents for specified keywords and returns a list of the documents where the keywords were found”.

Search engine optimization is a series of techniques used to affect the performance of a web page on a search engine’s results page in a positive way.

A Web Directory is a web search tool compiled manually by human editors. Once websites are submitted with information such as a title and description, they are assessed by an editor and, if deemed suitable for addition, will be listed under one or more subject categories. Users can search across a directory using keywords or phrases, or browse through the subject hierarchy. Best examples of a directory are Yahoo and the Open Directory Project.

A Web Directory is a web search tool compiled manually by human editors. Once websites are submitted with information such as a title and description, they are assessed by an editor and, if deemed suitable for addition, will be listed under one or more subject categories. Users can search across a directory using keywords or phrases, or browse through the subject hierarchy. Best examples of a directory are Yahoo and the Open Directory Project.

The major difference between search engine and directory is the human factor.

Short for Search Engine Marketing. It refers to all activities related to marketing web sites on search engines, including SEO and PPC marketing.

Short for “Search Engine Optimization”.

Search Engine Results Page. The SERP is the page that a search engine displays in response to a search by a user.

A shopping cart is where the products you selected during online shopping is stored before checking out.

A sitemap is a page within a web site that offers links to all the pages within that web site – or, at least, to the important pages within the web site. It is a great tool to offer your web site visitors and it helps search engine spiders to quickly find all of the internal pages on your web site, including pages that they might otherwise miss.

Social ads are small advertisements displayed on social media sites. They differ from other ads in that the type of ad displayed to you is determined by your shopping behaviour (or that of your friends) on the social media site.

A static web site displays only static information that does not change based on user inputs.

A subdomain is a third-level domain that is often used to organize information categories on a web site.

A webserver is where a webpage and information about a webpage is stored.

Spiders are Computer robot programs, referred to sometimes as “crawlers” or “knowledge-bots” or “knowbots” that are used by search engines to roam the World Wide Web via the Internet, visit sites and databases, and keep the search engine database of web pages up to date. They obtain new pages, update known pages, and delete obsolete ones. Their findings are then integrated into the “home” database.

An approach to Web documents by a lexicon of subject terms hierarchically grouped. May be browsed or searched by keywords.

Sub searching is searching through a previous search.